Creating Market and Mindshare

So your business builds a brand that matters to customers long-term.

Consulting Services

CYNAPS is a boutique Strategy Consultancy that uses concurrent consumer and industry insights to build better marketing plans. We help businesses optimally utilize their marketing resources to capture market and build mindshare. By creating value propositions that matter most to customers, we develop BRAND FORESIGHT that ensures market leadership.

Branding

Creating a digital identity that's distinctive, is critical for brand success today. Your BRAND IDENTITY sets you apart from the flock. Based on latest consumer research and industry data analysis, we accurately develop the brand's:
● Core Identity
● Visual Language
● Value Proposition
● Positioning & Brand Voice

~ Data-based brand solutions for better decision making

Go-To-Market Strategy

When it comes to developing a brand, you need more than just data - you need actionable insights and strategies. CYNAPS uses business viability metrics to assess market attractiveness and helps businesses grow sustainably in their chosen market(s).
To get you MARKET READY and expand your reach successfully:
● We establish the best Product-Market Fit (Service-Market Fit)
● We boost Visibility,
Competitive Differentiation and Customer Discovery

~ Business Models for most optimal resource utilisation

Consumer Outreach & Engagement

It's vital for brands to build SOCIAL CAPITAL to ensure relevancy long-term growth. Our outreach and engagement services are a holistic approach to connecting and communicating with your customers; improving ways in which they experience your brand:
● We manage your Digital Assets across Social Media Platforms
● We generate Consumer Insights from the market Real Time through Data Monitoring and consumer behaviour research.

~ Upgraded brand experiences for effective customer engagements

Some Numbers

Marketing Cases Solved

Brands

Projects Completed

1 K+

Lines of Code

Our Customers

"Amazing Execution and Quality Work!"

Services provided by the synapse square were out of the box. the way they handled the execution of our brand awareness campaign is what we were exactly looking for.

Yashodhar Sahni

CEO, Connessa Electronics

Meet Our Leadership

Want to create a distinctive brand -

one that matters to customers long-term?
We can help!