Services

Create the Future of your Brand

CYNAPS develops brands that sustain in a rapidly evolving ecosystem. We work to ensure the best Product-Market Fit (Service-Market fit), so your brand resonates with customers, and thrives long-term.

CYNAPS Strategy services help MSMEs & StartUps flourish. Our Marketing Plans based on concurrent industry research and consumer insights, enable us to offer Data-based Localized Brand Solutions.

How can we help you?

We can build a brand you’re proud of; the one that stands apart from the crowd. Achieve your Marketing Objectives using our Bespoke Brand Strategies. Create Measurable Communication Strategies to Captivate Customers across Online and Offline platforms. We provide Insights, Expertise and Experience on What to do, When and How, putting brand
strategy plans into action – 

Saving you Time, Money and Bettering
Success Rate.

GO-TO-MARKET STRATEGY

CYNAPS establishes a set of strategic actions that ensure your business's viability and expands your brand's reach. We use metrics to assess market attractiveness and help businesses grow sustainably in their chosen market(s).

  • Unsure how best to launch your product or service and make an impact in the market? We can help.

                                                                 OR

  • Want to expand your business to the next level and re-invigorate your brand? CYNAPS GTM is a comprehensive strategy for using business viability metrics to re-assess market attractiveness, build better value propositions for customers, and for customer re-discovery.
  • Customer Targeting & Segmentation.
  • Idea Testing & Scalability Metrics.
  • Brand Launch Strategy.
  • Marketing & Sales Plan.
  • Brand Expansion Strategy.
  • Innovation Strategy.
  • Hands-on Advice.
  • Implementation Help from Experts.
  • Shorten Time between Planning & Implementation
  • Brand Name Selection & Tagline
  • Brand Logo Creation, Logo Usage and Variations
  • Visual Language & Brand Values
  • Website Development & Management
  • Target Market Analysis/ Consumer Research
  • Brand Audit & Analysis
  • Brand Identity Building
  • Brand Positioning
  • Branding Tools
  • New Brand Development / Re-Branding Services
  • Product Branding
  • Corporate Branding
  • Service Branding
  • No-Brand Branding

BRANDING STRATEGY

We develop a brand's Core Identity, Market Positioning and Visual Language, based on latest consumer research and industry analysis.
Your brand identity sets you apart from the flock. Creating a digital identity that's distinctive, is critical for organic preference building and brand success.

CONSUMER OUTREACH & ENGAGEMENT

We offer comprehensive Consumer Insights from the market Real Time. Our consumer outreach and engagement services are a holistic approach to connecting and communicating with your customers; improving ways in which they experience your brand.
A loyal customer base is built for brands through Social Media and Online Campaign Strategies - establishing Social Capital for businesses and ensuring relevancy long-term.

  • Social Media Management
  • Consumer Insights & Real-Time Data Monitoring
  • Media Content & Communication Strategy
  • Immersive Media and User Experiences
  • Customer Onboarding Strategy
  • Measurement & Monitoring of Outreach and Engagement programs

Our Process

Our services are customized to meet your business goals and uniqueness. We work with clients end-to-end for a complete understanding of Products, Target Customer and identifying Sales Channels. With a personalized approach we help you undertake the rigours of Branding, Marketing & Sales planning, while keeping a eye on both short-term and long-term growth achievement.

  • Get better ROI on your Brand Strategy
  • Communicate Brand Value Cohesively across media platforms
  • Build Preference Organically amidst your Key Customer Base(s)
  • Consistently drive up Sales & Revenues
  • Foster Brand Impact & Customer Advocates

We identify Brand Values your Customers and Channel Partners resonate with most to help
your business grow sustainably. We suggest ways to improve your chances for success.

01.

Discover

  • Idea Testing
  • Product Idea Validation
  • Customer Response Testing
  • Customer Discovery
  • How do you take your business to the next level
02.

Define

  •  Problem Value Identification
  • Value Proposition Building
  • Brand Communication Strategy
03.

Strategize

  •  Market Research & Data Analysis
  • Market Insights & Viability Metrics
  • Competitive Differentiation
  • Strategy Effectiveness, Maximizing Impact
04.

Pilot & Test

  • Go-To-Market Strategy
  • Key Stakeholders & Strategic Partnerships
  • Real-Time Data Monitoring, Trends and Insights
05.

Execute

  •  Boosting Brand Visibility
  • Social Media Campaigns
  • Customer Engagement & Experience Creation
06.

Feedback

  • Efficiency Building
  • Profitability Evaluation
  • Business Model Canvas

Our Customers

Expand your brand, expand your business

"Amazing Execution and Quality Work!"

Services provided by the synapse square were out of the box. the way they handled the execution of our brand awareness campaign is what we were exactly looking for.
Yashodhar Sahni
CEO, CONNESSA ELECTRONICS

Want to create a distinctive brand -

one that matters to customers long-term?
We can help!

+91 881 043 5446